The Lab promotional social media content

As a dedicated Teacher Assistant, I took initiative in orchestrating an influential campaign for my class at The Lab, the School of Advertising and Public Relations within the Moody College of the University of Texas at Austin, which now houses the ICC. Starting from the ground up, I meticulously planned our social media strategy, formulated insightful interview questions, and played a crucial role in both recording and editing videos. This campaign aimed to enhance awareness about The Lab's unique role, its operational dynamics, and its invaluable contribution to students specializing in Advertising & PR, as well as to the broader University community. My hands-on involvement in every aspect of this project underscores my commitment to promoting educational resources and opportunities that enrich the academic experience.